Streamline Your Day

Seven Ways to Use AI in Your Real Estate Business

If you’re crushing the real estate game, you know every minute matters. With showings, meetings, and client follow-ups on your plate, it can feel like there’s hardly any time left for the essential tasks that keep your business humming. Thankfully, there are some clever ways to leverage AI tools to handle those pesky but necessary non-revenue generating tasks. By doing so, you’ll not only save time but also help boost your efficiency, allowing you to focus on what really counts: building relationships and closing deals. Here are seven engaging ways to do just that.

1. Automate Your Email Marketing

Staying in touch with clients is crucial, but drafting emails can be time-consuming. Consider using AI-driven automated email marketing tools to write and send out newsletters, market updates, or holiday greetings. RE/MAX® MAX/Tech powered by BoldTrail offers Smart Campaigns that can help you get some time back. With a few clicks, you can set up a series of personalized messages that keep you top of mind, enhancing your relationship with clients and ensuring you’re memorable when they or their friends decide to buy or sell.

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2. Schedule Like a Pro

Say goodbye to the endless back-and-forth of finding meeting times. Find an AI-powered scheduling tool to allow your clients to book appointments directly into your calendar. This not only saves you time but also reduces stress, ensuring you never miss a chance to connect with potential buyers or sellers. Imagine how much more efficient your day will be with a fully booked calendar and automated reminders, minus the hassle!

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3. Manage Your Tasks with Ease

An AI-powered task management app can be your best friend for staying organized. From tracking follow-ups to managing listings, these tools help you prioritize your to-do list. Set reminders, categorize tasks, and collaborate with your team—all in one place. This organization means you’ll spend less time worrying about what to do next and more time actually doing it. There are plenty of free and paid tools around, so be sure to do your research and find one that jives with your workflow.

 

4. Enhance Your Social Media Presence

We all know social media is key for reaching new clients. Enhanced tech can help plan and schedule your posts in advance. Whether you’re sharing market insights or showcasing your latest listings, having a consistent online presence attracts more followers and potential clients – it also breaks through that frustrating algorithm. At RE/MAX®, you can use Photofy for on-brand social media posts, and the exclusive video creation tool, RE/MAX Hustle, for engaging content that connects you with your audience, without spending all day creating posts from scratch.

5. Streamline Document Management

Paperwork is part of real estate, but it doesn’t have to be all-consuming. AI-powered document management software keeps all your important files organized and accessible. This way, you can easily share contracts and reports with clients and colleagues, reducing the time spent searching for that elusive document. At RE/MAX, you have access to Folio as part of MAX/Tech powered by BoldTrail. This AI-powered email productivity tool turns your inbox into a powerful business organizer. The result? More time to focus on closing deals and growing your business.

6. Utilize Customer Relationship Management Tools

Finding an effective CRM system that can track all your client interactions and preferences is key. AI features within CRM systems can organize your contacts, schedule follow-ups, and remind you of important dates. With everything in one place, you can provide a personalized experience for each client, which builds loyalty and enhances your efficiency.

7. Explore Virtual Tours and Showings

In today’s market, virtual tours can be a game changer. Use AI technology to create immersive experiences for your listings. This saves time for both you and your clients, allowing them to view properties at their convenience. It’s an effective way to reach more potential buyers while keeping your schedule flexible. At RE/MAX, you can partner with approved suppliers to craft your clients’ virtual tours, enhancing your service offering.

 

There you have it—seven ways to use AI to simplify your day and help make you more efficient. There are plenty of free and paid AI-powered tools available, so be sure to find the right one(s) for you. RE/MAX believes in working smarter, not harder. If you’re ready to one-up your real estate career and join a supportive network of top producers and have tech and tools available to meet your needs, fill out the form below to learn more about starting your journey with RE/MAX. Let’s make your next chapter the best one yet!

Curious about what other tech RE/MAX offers? Download this handy overview. 

 

**This blog post was crafted by ChatGPT and refined by a person. Just another way to use AI to increase efficiencies. **

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