Heart Is Welcome Here
How RE/MAX® Gives Back to the Community
Ask anyone in real estate, and they’ll tell you—it’s easy to get caught up in the numbers: sales closed, commissions earned, listings secured. At RE/MAX, those are measures of success, but they’re not the only ones. Giving back and creating impact in the lives of others are up there too. Here, a big heart gets a front row seat.
Real estate professionals and companies that engage in philanthropic activities often build stronger relationships with potential clients by showing their commitment to the community. At RE/MAX, it’s one of the many reasons agents are voted the #1 most trusted real estate agents in Canada year after year1.
Embracing social responsibility in my business has not only enhanced my reputation as a real estate professional but also deepened my connection to the communities I serve. Whether it’s organizing local charity events, volunteering, or supporting neighbourhood revitalization projects, I’ve seen firsthand how these efforts build trust and strengthen relationships with clients. The benefits go far beyond business growth; they touch the very heart of what it means to be a part of something bigger than ourselves.
Leo Bruneau, RE/MAX All Points Realty, Coquitlam, BCChanging Lives with Children’s Miracle Network®
For over 32 years, RE/MAX agents have partnered with Children’s Miracle Network (CMN), raising over $200 million across Canada and the US2. This support has touched the lives of more than 12 million kids in over 185 local hospitals. Every dollar raised stays in the community, helping local children when they need it most. Because of this, RE/MAX was named the Children’s Miracle Network 2023 Canadian Corporate Partner of the Year.
Being part of this initiative is a win-win. As a RE/MAX agent, you can enroll in the CMN Miracle Home Program and use dual branded RE/MAX + CMN logos or sign riders on your listings. This lets your clients and those in the neighbourhood know that a portion of your commission goes directly to supporting their local children’s hospital. It’s a powerful way to connect with clients and other potential homebuyers and sellers on a deeper level, showing them that you care about more than just the sale, you care about your community.
Watch the video below to see how RE/MAX supported the CMN Month of Miracles in August.
Shaping Bright Futures with the Quest for Excellence
The Quest for Excellence Scholarship Program is another way RE/MAX gives back. Every year, this program awards $1,000 scholarships to 40 graduating high school students3 who have demonstrated a commitment to their communities. By engaging with this program, you can connect with past and present clients, encouraging them to get involved and inviting their children to apply. It’s more than just a scholarship; it’s a way to invest in your community’s future and be top of mind for the homebuyers and sellers of tomorrow.
Have a student in mind? Have them apply here: rem.ax/questforexcellence
Making Halloween For EveryBODY with Treat Accessibly
Halloween with barriers is a scary thought, which is why RE/MAX proudly supports the Treat Accessibly initiative. This program encourages homeowners to bring Halloween treats to the streets, making trick-or-treating inclusive for all children, regardless of accessibility challenges. RE/MAX agents can distribute Treat Accessibly lawn signs to their clients, asking them to consider handing out candy on Halloween at the end of their driveway, fostering positive brand awareness while supporting an inclusive cause.
In 2023, Treat Accessibly made headlines with over 161 million impressions nationwide, including spots on major networks like CTV, CBC, and Global News. Also, over 34,000 lawn signs were provided by RE/MAX agents last year. By participating, you’re not just doing good but also boosting your visibility meaningfully and getting involved in your community, establishing trust with prospects.
Why Giving Back Is Good for Business
Social responsibility is more than a feel-good factor; it’s a key driver of client loyalty. RE/MAX is 4x more likely to be recommended.4 When clients see that you’re committed to making a difference, they’re more likely to trust you with their business. For RE/MAX agents, charitable initiatives create a win-win situation: you get to give back to causes you care about, and in turn, you build stronger, more meaningful connections with your clients – which could also result in repeat or referral business.
By actively engaging in charitable initiatives and community service, I’ve found immense personal fulfillment and witnessed tangible benefits to my business at RE/MAX. Clients are increasingly drawn to companies with a strong sense of social responsibility.
Faisal Susiwala, Broker/Owner of RE/MAX Twin CityReady to join RE/MAX and be part of something bigger than real estate? RE/MAX is ready for you.
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1. Voted most trusted Real Estate Agency brand by Canadian shoppers based on the BrandSpark® Canadian Trust Study, years 2019-2024 and 2017
2. Since 1992.
3. Across Canada, excluding Quebec.
4. MMR Strategy Group study of buyers and sellers, asked if there is one real estate brand they would be most likely to recommend to a friend or relative, and if so which one.
